Who it's for
Pet brands, groomers and pet-retail labels building a dog or cat wellness range in a palatable daily chew format.
Soft chew concepts for dogs and cats, reviewed per species for daily-use wellness — joint, calm, skin-and-coat and digestion positioning under your brand, with samples before production. Reviewed for Kosovar brands.
Pet brands, groomers and pet-retail labels building a dog or cat wellness range in a palatable daily chew format.
Species-reviewed soft chew concepts with flavour systems dogs and cats accept, pack options, a sample path and the standard order workflow.
Choose a chew concept, order samples to review palatability, then continue into order setup in the portal.

Private-label cats soft chew: 3 g chew, 60 per bottle, 180 g net. Broad-Spectrum Daily Vitamin And Mineral Support.

Private-label cats soft chew: 3 g chew, 60 per bottle, 180 g net. A Botanical Calming Stack For Travel, Noise And Changes In Routine.

Private-label cats soft chew: 3 g chew, 60 per bottle, 180 g net. Breath Freshening And Daily Oral-Hygiene Support.

Private-label cats soft chew: 3 g chew, 60 per bottle, 180 g net. A Probiotic And Prebiotic Blend For Digestive Balance And Stool Quality.

Private-label cats soft chew: 3 g chew, 60 per bottle, 180 g net. An Antioxidant And Immune-Support Blend.

Private-label cats soft chew: 3 g chew, 60 per bottle, 180 g net. Glucosamine, Chondroitin And Msm For Joint Comfort And Everyday Mobility.

Private-label cats soft chew: 3 g chew, 60 per bottle, 180 g net. An Antioxidant Blend Formulated For Senior Animals.

Private-label cats soft chew: 3 g chew, 60 per bottle, 180 g net. Broad-Spectrum Daily Vitamin And Mineral Support.
From 2,500 units
Lead time is typically 8–12 weeks depending on format, packaging, production slot and destination. Final timeline is confirmed during order setup before payment.
Order samplesSoft, paste-based chew format for cats and dogs. Format and palatability confirmed per project — no pet therapeutic claims. Flavour, palatability and actives are tuned per project with Make it Yours or full custom development.
DAT releases the standard documentation package by project stage. External testing, full COA, additional microbiological reports, heavy metals, pesticide residue reports or raw-material supplier documentation are reviewed and quoted separately unless included in the agreed project scope.
Label artwork, on-pack copy and retail packaging for Kosovo are written in Albanian / Serbian. Plan translation and claims review alongside sampling so production is not waiting on artwork.
Food-supplement notification for Kosovo is filed with Food and Veterinary Agency (AUV / Agjencia e Ushqimit dhe Veterinarisë). The notification and final on-pack claims remain the brand owner's responsibility; DAT supplies the supporting product documentation.
Farmaci pharmacy retail + Albanian-language labelling; not all EU member states recognise Kosovo so shipping markets reviewed per project Reading the Kosovo signal for a brand owner brief: the working language is Albanian and Serbian; the pharmacy, grocery and DTC channel mix shapes pack format and unit economics; the notification authority (Food and Veterinary Agency (AUV / Agjencia e Ushqimit dhe Veterinarisë)) sets the regulatory cadence; and the cert panel commonly seen on Kosovo pack is V-Label, EU organic leaf, kosher / halal where the brief requires it (halal carries significant retail weight). The most distinctive Kosovo working signal is that Kosovo uses the euro as de facto currency; a local importer-of-record is named on the AUV notification; EU member-state recognition varies and affects cross-border logistics.
A soft chew's palatability and texture are reviewed against the target species regardless of which sub-vertical the range leads with — a format-level check that sits alongside, not instead of, the market-level questions that apply to any Kosovo listing: AUV notification with a named importer-of-record, and EU member-state recognition of Kosovo-origin goods that varies and is reviewed per project.
Albanian and Serbian are the working languages, and farmaci pharmacy retail is the category's main channel.
Dog Calming Soft Chews, listing ashwagandha, valerian root extract and thiamine, and Cat Calming Soft Chews, listing l-theanine, give a calming-positioned pair across both species — a different sub-vertical from the dental-and-immune pair already used for Kosovo's pet-supplements category page. Dog Anxiety Travel Soft Chews extends the same calming positioning into a travel-specific concept.
Texture, firmness and flavour are tuned at the sample stage before any formula is locked, and the range carries daily-use wellness positioning only — no therapeutic or calming-effect claim is used on pack.
No — texture, firmness and flavour are reviewed against the target species at the sample stage regardless of which sub-vertical (calming, dental, immune) the concept sits in.
The same per-project shipping-market review applies to any Kosovo-labelled pet range, soft chews included, given that EU member-state recognition of Kosovo-origin goods varies.
Dog Calming Soft Chews and Cat Calming Soft Chews across both species, with Dog Anxiety Travel Soft Chews as a travel-specific extension.
Send the brief — DAT reviews and routes it to the right working track, with documentation reviewed for Kosovar brands.